The IoT Playbook brand includes a website, online and live events, a printed publication, industry research, and marketing services.
FRAMINGHAM, MA, USA — (MIB) — 19 MARCH 2018
IoT Playbook utilizes a website, online and live events, a printed publication, and original research to offer cutting-edge guidance on trends and opportunities in everything from sensors, software, and gateways to “smart” offices and cities. It reaches tens of thousands North American providers of audio, control, digital signage, IT networking, business continuity, cybersecurity, surveillance, unified communication, mount, cabling, energy, cooling, and other solutions.
Best known for its 17 websites, 12 publications, and eight live events each year, EH Media draws on the talents and resources of its CE Pro, ChannelPro, Commercial Integrator, and Security Sales & Integration brands to power this new effort.
“IDC expects worldwide outlays on the Internet of Things to grow 14.6 percent in 2018 to $772 billion,” says EH Media CEO Ken Moyes. “This is clearly a huge opportunity for our entire integrator audience, and there will be no better source of advice and information about it than IoT Playbook.”
Solution providers are hungry for that kind of information too, according to Michael Siggins, EH Media Vice President and publisher of IoT Playbook and ChannelPro. “Our internal audience research tells us that more than 70 percent of integrators are eager to learn more about the Internet of Things and 75 percent predict their IoT-related revenue will increase next year,” he says. “IoT Playbook is exactly what those companies want and need today.”
EH Media will partner with organizations from across the technology world to produce the industry’s best IoT content. “We invite industry manufacturers, analysts, and other experts to join us in presenting informative, actionable insights on the IoT opportunity,” Siggins says. “And, of course, central to all of our content will be actual integrator success stories, which are a hallmark of all EH Media brands.”
The IoT Playbook team is inviting manufacturers of IoT solutions to complete the IoT Ecosystem survey at this link. Results will be featured in upcoming editorial coverage.
About IoT Playbook
IoT Playbook is the resource for integrators and solution providers to help them profit from the Internet of Things (IoT). The IoT Playbook brand includes a website, online and live events, a printed publication, industry research, and marketing services.
About EH Media
EH Media brands reach millions of industry professionals monthly across the residential and commercial integration, security, pro audio, supply chain, robotic, and IT markets. These industry professionals provide technology products and services critical to the success of hundreds of thousands of end-user customers, reachable via our TechDecisions, Campus Safety, and Electronic House brands, among others. Our diverse integrator audiences generate $100 billion in annual revenue while reselling billions of dollars’ worth of products/services from our advertisers/partners. With 17 different websites, 12 different publications, and eight live events each year, no other media company can offer advertisers this reach and expertise.
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Contact Author: MICHAEL SIGGINS
Telephone: 1 (919)325-0108
Email: msiggins@iotplaybook.com
Website: IoTplaybook.com
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