On brand importance from the world’s richest businessman, founder of Amazon.

Age: 53

Industry: Businessman

Net worth: $98.6 Billions

Forbes 100 greatest business minds 2017

On Reputation:

“A brand for a company is like a reputation for a person. You earn reputation by trying to do hard things well.” 

On Inventions:

“One of the only ways to get out of a tight box is to invent your way out.”

On Knowledge:

“If you don’t understand the details of your business you are going to fail.”